Experienced Brand Strategist
1 day ago
About the Company
Bennett Coleman and Co. Ltd, a leading media conglomerate, is seeking an experienced brand strategist to lead our innovation and growth initiatives.
Salary Range: ₹50,00,000 - ₹80,00,000 per annum
Job Description
We are looking for a seasoned professional with 8-10 years of experience in brand planning and creative strategy to join our team at Bennett Coleman and Co. Ltd.
About the Position
This role involves developing and executing brand strategies across multiple brands, working on complex briefs, and collaborating closely with internal teams to create innovative solutions.
Responsibilities
- Develop and execute comprehensive brand strategies that drive business growth and revenue.
- Work on multiple brand briefs simultaneously in a fast-paced environment.
- Craft compelling strategy decks and presentations using PowerPoint and Excel.
- Analyze consumer insights to shape brand narratives and strategies.
- Stay updated with advertising trends across media and brand dynamics.
- Collaborate closely with internal teams to build innovative brand solutions.
Requirements
- 8-10 years of experience in brand planning/creative strategy from advertising agencies, brand consulting firms, or corporates.
- Proven track record of working across diverse brands.
- Strong understanding of consumer behavior and trends.
- Excellent communication and presentation skills.
- Proficiency in PowerPoint and Excel for strategy deck creation.
- Ability to adapt and thrive in a small team while handling multiple tasks.
- A deep passion for brand building and creative ideation.
Preferred Qualities
- Creative and strategic mindset with the ability to think outside the box.
- Strong collaboration and interpersonal skills.
Educational Qualifications Required
MBA
Relevant Experience
6 to 7 years
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