
Innovative Content Strategist
1 day ago
A creative professional sought after to craft compelling narratives and develop innovative content.
- Key Responsibilities:
- Develop and execute strategic plans to align with business goals and brand vision.
- Lead a team of copywriters, providing mentorship and fostering a culture of creativity and innovation.
- Collaborate closely with designers to ensure seamless integration of words and visuals.
- Cross-functional collaboration with marketing, product, and sales teams to develop innovative content and experiences.
- Oversee the development of marketing campaigns, advertisements, and brand assets, ensuring brand consistency across all platforms.
- Conceptualize and execute big ideas, working on integrated campaigns from digital and social media to TVCs, print, and beyond.
- Write across formats, including ads, scripts, social media, and long-form content.
Requirements:
- Bachelor's or Master's degree in Advertising, Marketing, or a related field.
- Minimum 2-3 years of experience in a creative leadership role, preferably in an agency or in-house marketing team.
- Strong expertise in storytelling and campaign development.
- Proven ability to inspire and manage a team of creatives.
- Excellent presentation and interpersonal skills to convey ideas effectively.
- Ability to balance creativity with business objectives and KPIs.
- Innovative mindset with the ability to navigate challenges creatively.
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