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Chief Brand Strategist

2 weeks ago

Mumbai, Maharashtra, India beBeeMarketing Full time ₹ 15,00,000 - ₹ 20,00,000
Marketing Manager Job

The role of Marketing Manager is pivotal in shaping and executing brand strategies, driving market penetration, and enhancing the company's presence.

This dynamic position offers a unique opportunity to gain valuable experience in a fast-paced environment and make a meaningful impact on the brand's growth and market presence.

  • Conduct market research and consumer insights analysis to identify emerging trends, competitive opportunities, and consumer preferences.
  • Develop and execute impactful marketing campaigns across various channels, including digital, social media, and experiential activations.
  • Collaborate closely with cross-functional teams to ensure brand consistency across product development, packaging, pricing, and distribution.
  • Track and analyze brand performance metrics, adjusting strategies as needed to drive continuous growth.
  • Build and maintain strong relationships with external partners, agencies, and influencers to amplify brand presence.
  • Stay on top of industry trends, competitors' activities, and emerging marketing strategies to provide innovative recommendations.
  • Act as a brand ambassador, embodying the brand values and creating a positive brand image both internally and externally.

The ideal candidate will have:

  • Proven working experience as Marketing Manager or Associate Marketing Manager.
  • Experience in identifying target audiences and devising effective campaigns.
  • Data-driven thinking and an affinity for numbers.
  • Proficiency in digital marketing tools and social media platforms.
  • Creative thinking and ability to contribute innovative ideas.

To succeed in this role, you should possess excellent communication and project management skills, be able to work independently, and have a passion for staying up-to-date with industry developments.