Digital Marketing Specialist
2 days ago
Digital Marketing Specialist
At TouchWorld Technology, we are seeking a skilled Digital Marketing Specialist to drive our online presence and achieve business goals. The ideal candidate will have a strong background in digital marketing, with expertise in Google Ads, social media advertising, and SEO.
Key Responsibilities:
- Develop and implement digital marketing strategies to drive online traffic and generate leads/sales.
- Manage and optimize Google Ads campaigns to maximize ROI and achieve set KPIs.
- Create and manage social media advertising campaigns across various platforms.
- Conduct keyword research and implement SEO best practices to improve website visibility and organic search rankings.
- Monitor and analyze the performance of digital marketing campaigns using analytics tools.
- Stay up-to-date with the latest trends and best practices in digital marketing.
- Collaborate with cross-functional teams to align digital marketing initiatives with overall business goals.
Requirements:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven work experience as a Digital Marketing Specialist or similar role.
- In-depth knowledge and hands-on experience with Google Ads, social media advertising platforms, and SEO techniques.
- Strong analytical skills and proficiency in using digital marketing analytics tools.
- Excellent communication and interpersonal skills.
- Ability to work independently as well as part of a team in a fast-paced environment.
- Detail-oriented with excellent organizational skills.
- Creative thinking and problem-solving abilities.
Experience: 4 and above years
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