Social Media Content Strategist

3 weeks ago


Delhi, Delhi, India Decode Design Studio Full time
About Decode Design Studio

We are a dynamic and innovative design studio seeking a talented Social Media Content Strategist to join our team.

Job Summary:

The successful candidate will be responsible for developing and executing a comprehensive content strategy across various social media platforms, ensuring consistent brand presence and engaging our audience.

Key Responsibilities:
  • Design and implement a content calendar to ensure timely and consistent posting across multiple social media platforms.
  • Create high-quality, original content including videos, stories, reels, and on-site content that aligns with our brand's messaging and aesthetic.
  • Develop and execute a paid social media campaign strategy to increase reach and engagement.
  • Maintain up-to-date knowledge of social media trends, best practices, and platform updates to stay ahead in the digital landscape.
  • Collaborate with marketing, design, and product teams to ensure content aligns with branding, product launches, and campaigns.
  • Analyze content performance through metrics and insights, making data-driven decisions to improve reach and engagement.
Requirements:
  • Bachelor's degree in Marketing, Communications, or related field.
  • Proven experience as a Social Media Manager or Content Creator, with a portfolio showcasing your work.
  • Proficient in using social media platforms (Instagram, Facebook, Twitter, YouTube) and analytics tools.
  • Strong writing, editing, and visual storytelling skills.
  • Knowledge of social media algorithms, trends, and audience engagement tactics.
Preferred Qualifications:
  • Experience with influencer marketing or partnership campaigns.
  • Basic knowledge of photography and videography.
  • Familiarity with graphic design tools (e.g., Adobe Creative Suite, Canva).
Estimated Salary: $65,000 - $85,000 per year

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