Digital Media Strategist

6 days ago


Gurgaon, Haryana, India Cog Culture Full time
About Cog Culture:

We are a full-service marketing communications agency with a decade-long experience in transforming ideas into impactful brand narratives. With a dynamic team of over 100 skilled professionals, we have excelled across diverse sectors.

Job Description

We're looking for an aspiring Digital Media Head to help us plan and implement innovative Paid Advertising campaigns to grow the user base, traffic, and engagement for our clients. This role involves owning the strategy for all media, leading and motivating the existing team, and being the point of contact with our digital media agency.

  • Strategy: own our strategy for all media: paid search, paid social and organic campaigns from conception to execution
  • Team Management: lead, motivate and grow the existing team
  • Agency Management: be the point of contact with our digital media agency
  • Reporting: be responsible for creating reports and providing analysis around ROI, campaign performance, conversion patterns and website traffic to help optimise all campaigns
Required Skills and Qualifications

To succeed in this role, you'll need a successful track record in a performance marketing or digital marketing role, experience with building a performance marketing engine, and demonstrable hands-on experience with Google Ads, Facebook / Instagram Ads, LinkedIn Ads, Twitter Ads. You'll also need to be confident in presenting and working in a high-paced environment with various stakeholders, and have managed team members in the past.



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