Digital Marketing Manager

19 hours ago


Bhopal, Madhya Pradesh, India Katyayani Organics Full time
Job Description

We are seeking an experienced Digital Marketing Manager - PPC Specialist to join our team at Katyayani Organics. The successful candidate will have a proven track record in managing and optimizing pay-per-click (PPC) campaigns across multiple platforms, including Google Ads, Bing Ads, and social media networks.

Key Responsibilities:

  • Plan, create, and manage PPC campaigns to achieve desired results
  • Conduct thorough keyword research and selection to optimize ad targeting
  • Write compelling ad copy and optimize landing pages for conversion
  • Monitor campaign performance metrics such as CTR, CPC, conversion rates, and ROI
  • Generate and analyze detailed performance reports to provide actionable insights
  • Perform A/B testing to identify high-performing ads and strategies

Requirements:

  • Bachelor's degree in Marketing, Business, or a related field
  • 3-5 years of experience in PPC campaign management
  • Proficiency in PPC platforms such as Google Ads, Microsoft Ads, and social media ad platforms
  • Strong analytical skills and experience with tools like Google Analytics, SEMrush, or other reporting tools
  • Excellent verbal and written communication skills
  • Strong organizational skills and attention to detail

Estimated Salary: $80,000 - $110,000 per year, depending on experience. If you're a pro at analyzing data, testing creative strategies, and streamlining workflows, let's talk.



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