Digital Marketing Manager
19 hours ago
We are seeking an experienced Digital Marketing Manager - PPC Specialist to join our team at Katyayani Organics. The successful candidate will have a proven track record in managing and optimizing pay-per-click (PPC) campaigns across multiple platforms, including Google Ads, Bing Ads, and social media networks.
Key Responsibilities:
- Plan, create, and manage PPC campaigns to achieve desired results
- Conduct thorough keyword research and selection to optimize ad targeting
- Write compelling ad copy and optimize landing pages for conversion
- Monitor campaign performance metrics such as CTR, CPC, conversion rates, and ROI
- Generate and analyze detailed performance reports to provide actionable insights
- Perform A/B testing to identify high-performing ads and strategies
Requirements:
- Bachelor's degree in Marketing, Business, or a related field
- 3-5 years of experience in PPC campaign management
- Proficiency in PPC platforms such as Google Ads, Microsoft Ads, and social media ad platforms
- Strong analytical skills and experience with tools like Google Analytics, SEMrush, or other reporting tools
- Excellent verbal and written communication skills
- Strong organizational skills and attention to detail
Estimated Salary: $80,000 - $110,000 per year, depending on experience. If you're a pro at analyzing data, testing creative strategies, and streamlining workflows, let's talk.
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