Marketing Growth Strategist
2 weeks ago
About Us
Anakin, a Y-Combinator-backed company founded in 2020 by Mohit Prateek and Rashmi Bala, revolutionizes Pricing intelligence by enabling large global e-commerce companies to optimize their pricing strategies.
Our technology engine automatically analyzes and generates insights around hundreds of millions of online listed products across multiple countries in real-time.
We empower our clients to make dynamic pricing adjustments that align with market demands and competitor strategies.
Our team consists of 35+ members with revenue growth of over 20% month-on-month.
Learn more on www.anakin.company, TechCrunch, and VC Circle.
Job OverviewWe seek an innovative Marketing Lead to drive our growth and elevate our brand. As a key member of our marketing team, you will be responsible for developing and executing comprehensive marketing strategies.
Key Responsibilities:- Create high-quality content to educate and engage our target audience.
- Develop and manage a content calendar for timely and consistent content delivery.
- Monitor and analyze content performance metrics to optimize strategies.
- Execute and optimize digital marketing campaigns to drive traffic and generate leads.
- Stay up-to-date with the latest digital marketing trends and technologies.
- Identify and target key accounts to drive brand awareness and generate leads.
- Leverage B2B marketing tools to engage with decision-makers and influencers.
- Develop and implement lead generation strategies to nurture leads and improve conversion rates.
- Maintain and enhance our brand identity and messaging across all marketing channels.
Estimated Salary: $85,000 - $110,000 per year
Qualifications:- Bachelor's degree in marketing or a related field.
- 3+ years of experience in B2B marketing, with a strong focus on digital marketing.
- Strong understanding of SEO, PPC, email marketing, and social media marketing.
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