
Product Marketing Manager
2 weeks ago
Job Title: Digital Marketing Strategist
We are looking for a skilled professional to lead our key training and certification program verticals. As a Product Marketing Manager, you will be responsible for developing and implementing profitable plans to position and promote our products.
Your primary goal will be to create effective marketing programs that drive leads, revenue, and keyword positions. You will play a critical role in translating technical details into benefits for our users and analyzing market trends to position and price our products.
Key Responsibilities:
- Develop end-to-end product marketing strategies (pricing, advertising, product launching)
- Run digital and content marketing campaigns to ensure online dominance
- Translate technical details into user-friendly benefits
- Follow and analyze market trends to position and price products
Requirements:
- Proven experience as a Product Marketing Manager in a competitive digital industry with strong competitors
- Proven history of creating effective marketing programs
- A natural aptitude for technology and experience working with technology solutions/business
- Expert knowledge of web analytics tools (Google Analytics, WebTrends etc.)
- Tech-savvy with excellent communication skills and creativity
- Analytical mind with strong quantitative skills
- Background in design and copywriting is a plus
What We Offer:
- A chance to work with a global organization with a strong presence in 145 countries
- A dynamic and diverse work environment with opportunities for growth and development
- A competitive compensation package and benefits
Equal Employment Opportunity:
We are an equal opportunity employer and welcome applications from diverse candidates. We are committed to creating an inclusive workplace that values diversity and promotes equal opportunities for all employees.
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