Executive Brand Ambassador

2 days ago


Allahabad, Uttar Pradesh, India beBeeMarketing Full time ₹ 80,00,000 - ₹ 1,20,00,000

About this role:

  • This position is responsible for driving the offline brand experience and marketing efforts of a leading intercity travel company.

Key Responsibilities:

Brand Implementation
  • Create and maintain brand consistency across all offline touchpoints, from bus branding to lounges, hoardings, and on-ground marketing activations.
  • Develop branding guidelines for offline touchpoints and ensure compliance across all assets.
  • Work closely with vendors to execute bus branding, uniforms, and other physical branding assets while ensuring high-quality output.
Vendor & Operations Coordination
  • Manage relationships with vendors and suppliers for printing, uniform manufacturing, and branding execution.
  • Collaborate with the Operations team to ensure timely and proper implementation of branding across locations.
Offline Marketing & Activations
  • Plan and execute offline marketing initiatives including hoardings, transit branding, bus stop branding, and agent activations.
  • Identify and execute on-ground branding opportunities to enhance the company's presence across cities.

Requirements:

  • 3-4 years of experience in brand activation, offline marketing, vendor management, or retail branding.
  • Strong understanding of offline branding execution, vendor coordination, and operations alignment.
  • Ability to manage multiple projects simultaneously and work with cross-functional teams.
  • Strong negotiation and relationship management skills for vendor coordination.
  • Detail-oriented with a passion for brand consistency and execution excellence.


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