Executive Marketing Strategist

7 days ago

Thoothukudi, Tamil Nadu, India beBeeMarketing Full time ₹ 1,20,00,000 - ₹ 1,50,00,000
Job Description">

Grapes Worldwide is a leading integrated communications agency, nurturing digital strategy and marketing approach across paid, earned, and owned platforms.

We combine strategy, process, and trends to build brands and turn customers into loyal advocates. With over 200+ minds continuously at work, we own what we do.

Key Responsibilities:
  1. Plan, run, and optimize campaigns across Google Ads (Search, Display, PMax, Shopping, YouTube) and Meta Ads (Facebook & Instagram).
  2. Drive performance and sales-led campaigns to achieve business objectives.
  3. Manage and optimize Google Merchant Center feeds.
  4. Set up and maintain accurate tracking using Google Tag Manager (GTM).
  5. Monitor, analyze, and report campaign performance using Google Analytics and other reporting tools.
  6. Manage campaign budgets, targeting, and bidding strategies to maximize ROI.
  7. Stay updated with the latest trends, features, and best practices in performance marketing.
Requirements:
  • 2 to 3 years of proven experience in managing Google & Meta Ads campaigns.
  • Hands-on experience with GTM, Shopping Ads, and campaign reporting.
  • Strong knowledge of performance marketing, analytics, and digital advertising platforms.
  • Excellent analytical and numerical skills with a data-driven mindset.
  • Ability to manage multiple campaigns, budgets, and performance goals effectively.
  • Strong attention to detail and passion for achieving measurable results.
Required Skills and Qualifications">

As a key member of our team, you will require strong skills in digital marketing, specifically in campaign management and optimization. Proficiency in Google Ads and Meta Ads, as well as Google Tag Manager and Google Analytics, is essential. A deep understanding of performance marketing principles, including budgeting and ROI maximization, is also required.

Benefits">

We offer a competitive salary package, as well as opportunities for career growth and professional development. Our dynamic work environment and collaborative team culture make us an attractive choice for ambitious professionals seeking to excel in their field.

Others">

Join a team of passionate individuals dedicated to delivering exceptional results in digital marketing. At [Company], we foster a culture of innovation and excellence, where creativity and strategic thinking thrive. As a valued member of our team, you will have the opportunity to make a real impact and contribute to our ongoing success.

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