Digital Marketing Specialist
4 days ago
We are seeking a highly skilled Digital Marketing Specialist to join our team at Fox AirComm Private Limited. Based in Pune, we are a rapidly growing Digital Marketing solutions provider specializing in Social Media Marketing, SEO, Google Ads, Bulk SMS, WhatsApp Marketing, Voice Calls, Web Design, and Creative Advertising.
Salary: ₹1,200,000 - ₹1,800,000 per annum
About the Role:
- We require an experienced SEO & Google Ads Specialist with hands-on experience managing over 50+ Google Ads campaigns and successfully optimizing 30+ SEO projects.
- The ideal candidate should have proficiency in Google My Business (GMB) and be able to execute data-driven marketing strategies to drive growth and visibility for our clients.
Key Responsibilities:
Search Engine Optimization (SEO):
- Conduct in-depth keyword research and implement on-page and off-page SEO strategies.
- Analyze and optimize website performance using tools like Google Analytics, Google Search Console, SEMrush, or Ahrefs.
- Develop content strategies to improve organic traffic and keyword rankings.
- Conduct technical SEO audits and implement necessary fixes.
- Ensure compliance with search engine algorithms and SEO best practices.
Google Ads Campaign Management:
- Plan, execute, and optimize 50+ Google Ads campaigns across various industries.
- Perform A/B testing of ad creatives, targeting, and landing pages.
- Manage budgets effectively and maximize ROI.
- Monitor campaign performance and generate detailed performance reports.
- Implement advanced audience segmentation and retargeting strategies.
Google My Business (GMB):
- Optimize GMB profiles to improve local SEO rankings.
- Manage reviews and engage with users to enhance online reputation.
- Ensure consistent and accurate business information across all platforms.
Analytics & Reporting:
- Monitor and analyze KPIs to measure the effectiveness of campaigns and SEO efforts.
- Create detailed client reports showcasing growth, traffic, and campaign success.
- Stay updated with the latest trends and changes in Google algorithms, SEO, and PPC.
Qualifications and Skills:
- Proven experience in managing and optimizing 50+ Google Ads campaigns.
- Track record of successfully completing 30+ SEO projects with measurable results.
- Expertise in Google My Business (GMB) management and optimization.
- Proficiency in Google Ads, Google Analytics, Google Search Console, and SEO tools like SEMrush or Ahrefs.
- Strong analytical skills to interpret data and implement actionable insights.
- Excellent communication skills for client interactions and reporting.
- Certification in Google Ads or SEO is preferred.
Benefits:
- Competitive salary and performance bonuses.
- Opportunities for professional development and certifications.
- A collaborative and innovative work environment.
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