Digital Marketing Specialist

4 days ago


Pune, Maharashtra, India Fox AirComm Full time
Job Title: Digital Marketing Specialist

We are seeking a highly skilled Digital Marketing Specialist to join our team at Fox AirComm Private Limited. Based in Pune, we are a rapidly growing Digital Marketing solutions provider specializing in Social Media Marketing, SEO, Google Ads, Bulk SMS, WhatsApp Marketing, Voice Calls, Web Design, and Creative Advertising.

Salary: ₹1,200,000 - ₹1,800,000 per annum

About the Role:

- We require an experienced SEO & Google Ads Specialist with hands-on experience managing over 50+ Google Ads campaigns and successfully optimizing 30+ SEO projects.

- The ideal candidate should have proficiency in Google My Business (GMB) and be able to execute data-driven marketing strategies to drive growth and visibility for our clients.

Key Responsibilities:

Search Engine Optimization (SEO):

- Conduct in-depth keyword research and implement on-page and off-page SEO strategies.

- Analyze and optimize website performance using tools like Google Analytics, Google Search Console, SEMrush, or Ahrefs.

- Develop content strategies to improve organic traffic and keyword rankings.

- Conduct technical SEO audits and implement necessary fixes.

- Ensure compliance with search engine algorithms and SEO best practices.

Google Ads Campaign Management:

- Plan, execute, and optimize 50+ Google Ads campaigns across various industries.

- Perform A/B testing of ad creatives, targeting, and landing pages.

- Manage budgets effectively and maximize ROI.

- Monitor campaign performance and generate detailed performance reports.

- Implement advanced audience segmentation and retargeting strategies.

Google My Business (GMB):

- Optimize GMB profiles to improve local SEO rankings.

- Manage reviews and engage with users to enhance online reputation.

- Ensure consistent and accurate business information across all platforms.

Analytics & Reporting:

- Monitor and analyze KPIs to measure the effectiveness of campaigns and SEO efforts.

- Create detailed client reports showcasing growth, traffic, and campaign success.

- Stay updated with the latest trends and changes in Google algorithms, SEO, and PPC.

Qualifications and Skills:

- Proven experience in managing and optimizing 50+ Google Ads campaigns.

- Track record of successfully completing 30+ SEO projects with measurable results.

- Expertise in Google My Business (GMB) management and optimization.

- Proficiency in Google Ads, Google Analytics, Google Search Console, and SEO tools like SEMrush or Ahrefs.

- Strong analytical skills to interpret data and implement actionable insights.

- Excellent communication skills for client interactions and reporting.

- Certification in Google Ads or SEO is preferred.

Benefits:

- Competitive salary and performance bonuses.

- Opportunities for professional development and certifications.

- A collaborative and innovative work environment.



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