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Digital Marketing Strategist

2 weeks ago

Bengaluru, Karnataka, India Amsan Technology Full time
Job Description

Amsan Technology is a leading ERP Developer seeking an experienced Digital Marketing Strategist to join our team. The ideal candidate will be responsible for developing and implementing search engine optimization (SEO) and Google Ads strategies to improve our online presence, drive website traffic, and increase conversions.

About the Role

  • Analyze website performance using tools like Google Analytics and Search Console to identify areas for improvement.
  • Develop and implement SEO best practices to optimize website content, including keyword research, on-page optimization, and link building.
  • Create and manage Google Ads campaigns to drive website traffic and conversions.
  • Optimize ad copy and landing pages for maximum ROI.
  • Monitor and analyze campaign performance to identify areas for improvement.

Requirements

  • Bachelor's degree in Marketing, Communications, or related field.
  • At least 2-3 years of experience in SEO and Google Ads.
  • Proven track record of improving website traffic and conversions.
  • Strong understanding of SEO principles, including keyword research, on-page optimization, and link building.
  • Strong understanding of Google Ads, including campaign setup, ad copywriting, and bid management.
  • Experience with Google Analytics and Google Search Console.