Media Research Specialist

4 weeks ago


India Weber Shandwick Full time

Weber Shandwick is seeking a skilled Media Research Specialist to join our team. This exciting role will involve conducting in-depth media research, analysis, and reporting for various clients across different sectors.

Key Responsibilities:
  • Coverage updates: Provide timely coverage reports across multiple formats, incorporating news from traditional, online, and social media platforms.
  • Coverage analysis: Conduct thorough analysis of news for specific clients on a monthly, quarterly, half-yearly, and annual basis.
  • Metrics analysis: Utilize online tools to analyze news and apply different metrics to gain insights.
  • Media list maintenance: Maintain an updated central repository of media contacts from key sectors.
  • Social media influencer mapping: Identify and map social media influencers for specific clients.
  • Report collation and documentation: Compile and document reports for clients.
  • Article and media analysis: Analyze articles and media content for clients.
  • Media profile creation: Create media profiles for clients.

Requirements:

  • 1-2 years of experience in Public Relations.
  • Demonstrated problem-solving skills (research, organize findings).
  • Proficiency in Microsoft Office (Excel, Word, PowerPoint).
  • Ability to prepare media coverage reports.
  • Fair understanding of media tracking.
  • Knowledge of media monitoring.
  • Understanding of different publications available for different domains.
  • Coordination and organization skills.

We estimate the salary for this role to be around $60,000-$80,000 per year, depending on location and experience.



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