Chief Health Beverage Architect

6 days ago


Andhra Pradesh, India beBeeCoFounder Full time ₹ 6,00,000 - ₹ 15,00,000

About Our Health Drink Venture

We are driven to revive traditional Indian drinks made from millets and natural ingredients that promote wellness.

Our unique premix model empowers small business owners and vendors to craft and sell nutritious beverages like Ragi Java, Buttermilk Soda, and other local favorites at affordable prices.

We seek an entrepreneurial Co-Founder to collaborate with our founding team in shaping our long-term business strategy, market positioning, and growth roadmap.

Key Responsibilities

  • Drive innovation in product lines, pricing, and distribution models to enhance profitability.
  • Business Development
    • Build a strong network of vendors, dealers, and franchise partners.
    • Identify new clusters, B2B tie-ups, and retail opportunities.
  • Operations Supply Chain Management
    • Oversee the procurement of high-quality millets and raw materials.
    • Establish scalable production and distribution systems for premix packs.
  • Marketing Branding Strategy
    • Create a robust brand presence through digital marketing, on-ground campaigns, and mobile van branding.
    • Develop community engagement around healthy lifestyle choices.
  • Financial Management Fundraising
    • Manage financial planning, cost optimization, and investor relations.
    • Lead fundraising efforts for scaling our health drink venture.

Ideal Candidate Profile

  • Possesses entrepreneurial leadership experience with a strong background in FMCG, Food & Beverages, or the Startup Ecosystem.
  • Demonstrates ability to handle end-to-end operations (supply chain, vendor management, sales, branding).
  • Passionate about promoting health, wellness, and traditional Indian foods.
  • Networks with investors, distributors, or food industry stakeholders is beneficial.

Benefits of Partnership

  • Equity partnership in our health drink venture.
  • Opportunity to build and scale a national health drink brand from ground zero.
  • Autonomy to innovate and drive the business forward.
  • A purpose-driven mission to promote wellness and affordable nutrition.


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