Digital Marketing Specialist

24 hours ago

Anand, Gujarat, India beBeeSEO Full time ₹ 4,00,000 - ₹ 8,00,000
SEO Marketing Role

This is a challenging role that requires an individual with excellent skills in digital marketing. The role involves assisting the marketing team in implementing effective search engine optimization strategies to increase website visibility and organic traffic.

The ideal candidate will have a basic understanding of SEO principles and digital marketing tools such as Google Analytics and Search Console.

Key Responsibilities:

  1. Keyword Research
  • Conduct keyword research using various tools to identify new keyword opportunities.
On-Page Optimization
  • Optimize website content, meta titles, descriptions, header tags, and images.
  • Assist in maintaining and updating website content to ensure SEO best practices.
Off-Page Optimization
  • Assist in link-building campaigns including guest posting, outreach, and directory submissions.
  • Monitor backlinks and identify opportunities for acquiring high-quality links.
Technical SEO Support
  • Perform SEO audits to identify technical issues such as crawl errors, broken links, and site speed issues.
  • Assist in improving website architecture, sitemap, robots.txt, and schema markup.
Content Support
  • Collaborate with content writers and designers to create SEO-friendly content.
  • Optimize blog posts, landing pages, and other content pieces.
Performance Monitoring and Reporting
  • Track SEO performance using various tools.
  • Generate regular reports on keyword rankings, traffic, and other KPIs.

Requirements:

  • Basic understanding of SEO principles and digital marketing.
  • Familiarity with digital marketing tools such as Google Analytics and Search Console.
  • Excellent written and verbal communication skills.

Qualification: BE or Computer Science related degree

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