Content Marketing Strategist for Influencer Partnerships
2 days ago
Pinkvilla is seeking an experienced Content Marketing Strategist to spearhead influencer partnerships and develop innovative marketing campaigns.
Salary: ₹10,50,000 - ₹14,00,000 per annum (dependent on experience)
About the Role:
We are looking for a seasoned professional with a proven track record in content marketing and influencer partnerships. The ideal candidate will have strong connections within the influencer community and excellent negotiation skills.
Key Responsibilities:
- BUILD AND MAINTAIN STRONG RELATIONSHIPS WITH INFLUENCERS ACROSS VARIOUS SOCIAL MEDIA PLATFORMS.
- IDENTIFY AND RECRUIT NEW INFLUENCERS TO EXPAND OUR NETWORK.
- DEVELOP AND EXECUTE CONTENT MARKETING STRATEGIES THAT ALIGN WITH CLIENT OBJECTIVES.
- Negotiate rates and contracts with influencers to achieve competitive pricing while maintaining quality standards.
- MONITOR AND ANALYZE THE PERFORMANCE OF CAMPAIGNS, PROVIDING INSIGHTS AND RECOMMENDATIONS FOR OPTIMIZATION.
- STAY UPDATED ON INDUSTRY TRENDS AND BEST PRACTICES IN CONTENT MARKETING AND INFLUENCER PARTNERSHIPS.
- SHARE KNOWLEDGE WITH INTERNAL TEAMS TO ENHANCE CAMPAIGN EFFECTIVENESS.
Requirements:
- MINIMUM 5 YEARS OF EXPERIENCE IN CONTENT MARKETING OR DIGITAL MARKETING ROLES.
- PROVEN TRACK RECORD OF SUCCESSFULLY MANAGING CAMPAIGNS AND DRIVING RESULTS.
- STRONG NETWORK OF INFLUENCER CONTACTS.
- EXCELLENT NEGOTIATION AND COMMUNICATION SKILLS.
- ABILITY TO MULTITASK AND WORK EFFECTIVELY IN A FAST-PACED ENVIRONMENT.
- Creative thinking and problem-solving skills.
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