Senior Data Insights Professional

2 days ago

Thiruvananthapuram, Kerala, India beBeeAnalysis Full time ₹ 10,00,000 - ₹ 15,00,000
Web Analyst Role

About this Position:

We are seeking a skilled and data-driven Web Analyst to lead the end-to-end tracking and analytics setup for our web platform. This role is responsible for designing and implementing a comprehensive measurement framework, ensuring accurate data collection, and delivering actionable insights that drive business performance and user experience optimization.

  • Key Responsibilities:
  • Design and implement a robust tracking and measurement plan aligned with platform architecture and business goals.
  • Configure and maintain tracking infrastructure using Google Tag Manager (GTM), Mixpanel, and OneTrust Consent Platform.
  • Define and implement event tracking, user flow analysis, and conversion tracking.
  • Build custom Mixpanel dashboards and reports to monitor site performance and key KPIs.

You will be responsible for:

  • Tracking critical user behaviors including navigation patterns, feature engagement, and drop-off points.
  • Optimizing tracking for multi-step conversion funnels.
  • Implementing A/B testing and user segmentation strategies to evaluate and enhance performance.
  • Ensuring tracking accuracy through testing and debugging of event implementations.
  • Validating data integrity and troubleshooting inconsistencies.
  • Building real-time reporting dashboards in Mixpanel.

Our ideal candidate has:

  • Proven experience in web analytics and tracking implementation.
  • Hands-on expertise with GTM, Mixpanel, and consent management platforms (e.g., OneTrust).
  • Strong understanding of event-based analytics, conversion funnels, and A/B testing methodologies.
  • Familiarity with privacy laws (e.g., GDPR, CCPA) and their impact on tracking and data collection.
  • Excellent collaboration skills with both technical and non-technical teams.

Benefits:

  • Competitive salary and benefits package.
  • Culture focused on talent development with quarterly promotion cycles and company-sponsored higher education and certifications.
  • Opportunity to work with cutting-edge technologies.
  • Employee engagement initiatives such as project parties, flexible work hours, and Long Service awards.

Achieve Success at Our Company:

Persistent Ltd. values diversity and inclusion in the workplace and welcomes applications from all qualified individuals.

  • Market Insights Professional

    2 days ago

    Thiruvananthapuram, Kerala, India beBeeFinancialAnalyst Full time ₹ 50,00,000 - ₹ 1,00,00,000

    Market Insights ProfessionalWe are seeking a highly skilled Market Insights Professional to drive data-driven decision making.The ideal candidate will be responsible for conducting thorough market research, analyzing complex data sets, and generating actionable insights into equities, currencies, and commodities markets.Strong analytical skills and...

  • Data Architect and Business Insight Strategist

    2 days ago

    Thiruvananthapuram, Kerala, India beBeeBusinessIntelligence Full time ₹ 1,20,00,000 - ₹ 1,50,00,000

    Senior Business Intelligence and Data SpecialistThe Sr. Business Intelligence & Data Professional plays a pivotal role in crafting, developing, and delivering cutting-edge business intelligence and data solutions.The key objective is to ensure robust data architecture, seamless data integration, and scalable data warehousing to facilitate accurate, timely,...

  • Data Insights Expert

    6 days ago

    Thiruvananthapuram, Kerala, India beBeeDataInsights Full time ₹ 9,00,000 - ₹ 12,00,000

    Job Title: Data Insights Expert">The role of a Data Insights Expert is to collect, analyze and interpret complex data sets. This includes developing predictive models and conducting statistical analysis to inform business decisions.Key Responsibilities:Collect and process large data sets for analysisDevelop and implement predictive models using machine...

  • Data Insights Analyst

    53 minutes ago

    Thiruvananthapuram, Kerala, India beBeeData Full time ₹ 35,00,000 - ₹ 45,00,000

    Job OverviewWe are seeking a highly motivated and detail-oriented intern to join our team as a Data Insights Analyst. This is an excellent opportunity for students looking to gain hands-on experience in data analysis, visualization, and reporting.Key Responsibilities:Developing Data Collection Systems: Design, implement, and maintain organization-wide data...

  • Senior Data Insights Specialist

    4 days ago

    Thiruvananthapuram, Kerala, India beBeeDataAnalysis Full time ₹ 2,00,00,000 - ₹ 2,50,00,000

    Business Data AnalystWe are seeking a skilled and detail-oriented Business Data Analyst to join our team. The successful candidate will have a strong background in statistical analysis, machine learning, and data visualization.The ideal candidate will work with large and complex data sets to develop insights and make informed business decisions. This...

  • Data Insights Professional

    4 days ago

    Thiruvananthapuram, Kerala, India beBeeData Full time ₹ 60,00,000 - ₹ 75,00,000

    Data Enrichment SpecialistWe're on a mission to drive campaign success for our clients and we need a detail-oriented professional like you to help us achieve this goal.In this entry-level role, you'll play a crucial part in ensuring the accuracy and completeness of our customer and campaign data. Your keen eye for detail will be essential in reviewing and...

  • Senior Data Insight Leader

    32 minutes ago

    Thiruvananthapuram, Kerala, India beBeeData Full time ₹ 20,00,000 - ₹ 25,00,000

    Job Title: Data Insights LeadAbout the Role:We're seeking an experienced Data Scientist to lead our data insights team.Your primary responsibility will be to develop and deploy machine learning models using Python, PyTorch, scikit-learn, and other relevant libraries.You'll work closely with engineers to build scalable and efficient data pipelines.Collaborate...

  • Data Insights Specialist

    5 days ago

    Thiruvananthapuram, Kerala, India beBeeDataAnalysis Full time ₹ 6,00,000 - ₹ 12,00,000

    About UsWe are seeking a detail-oriented professional to join our team as a Data Analyst.The ideal candidate will have strong data querying, visualization, and storytelling skills to transform raw data into actionable insights.Key Responsibilities:Gather, clean, and analyze large datasets to support business initiatives.Build and maintain dashboards and...

  • Senior Data Insights Specialist

    53 minutes ago

    Thiruvananthapuram, Kerala, India beBeeDataInsights Full time ₹ 8,00,000 - ₹ 15,00,000

    OverviewWe are seeking an exceptional Data Insights Professional to join our team. In this pivotal role, you will play a vital part in refining and enhancing our existing Excel macro tool. Your primary objective will be to collaborate closely with the team to identify business needs and develop efficient automation solutions that drive business growth.Key...

  • Chief Data Insights Officer

    2 days ago

    Thiruvananthapuram, Kerala, India beBeeDataScience Full time ₹ 1,50,00,000 - ₹ 2,00,00,000

    About Data Science RolesData science professionals are in high demand due to their ability to extract valuable insights from complex data sets.