
Real Estate Digital Marketing Specialist
2 days ago
Marketing Professional
The role involves planning and executing a comprehensive digital marketing strategy that drives traffic, lead generation, and conversion. Key responsibilities include:
- Developing engaging content across multiple social media platforms to reach a broader audience.
- Executing paid advertising campaigns on Meta Ads and Google Ads to increase brand visibility and drive sales.
- Monitoring and analyzing campaign performance data to optimize ROI and make informed decisions.
- Collaborating with the design team to create high-quality visual content, banners, and videos that resonate with the target audience.
- Implementing basic SEO techniques to improve search engine rankings and drive organic traffic.
- Managing CRM integration to capture and track leads from various sources.
- Utilizing tools like Google Analytics and Meta Insights to gain actionable insights and inform business decisions.
- Supporting video marketing campaigns for real estate promotions and walkthroughs.
- Assisting in email marketing campaigns and WhatsApp broadcasts targeting property leads.
Requirements
- Degree or diploma in Marketing, Mass Communication, Digital Media, or a related field.
- Familiarity with Meta Business Suite, Google Ads, SEO/SEM principles, and relevant marketing tools.
- Strong communication and coordination skills to work effectively with internal and external teams.
- Willingness to learn, adapt, and grow within a dynamic real estate marketing environment.
- Passion for digital content, branding, and emerging marketing trends.
Employee Benefits
- EPF
- ESI
- Medical claim
- Casual leave
- Paid holidays (as per company calendar)
- Yearly bonus
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