
Strategic Communications Specialist
4 days ago
Drive impactful campaigns across branding, performance marketing, and creative storytelling by developing and executing strategic PR initiatives.
Key Responsibilities- Enhance brand visibility and positioning through expert PR campaigns.
- BUILD strong relationships with media outlets, journalists, and influencers to drive effective communication.
- CREATE engaging content including press releases, media kits, and thought-leadership articles.
- Develop and manage crisis communication strategies to maintain a positive reputation.
- Monitor media coverage and provide actionable insights, analytics, and ROI reports.
- Collaborate with internal teams to ensure message consistency across platforms.
- Support client PR mandates including product launches, press conferences, and events.
- Stay updated on industry trends, competitor activity, and emerging PR tools.
- Bachelor's/Master's degree in PR, Communications, Journalism, or related field.
- 4–7 years of experience in public relations, corporate communications, or media strategy.
- Strong network of media contacts across print, digital, and broadcast.
- Excellent written and verbal communication skills in English.
- Proven ability to handle multiple campaigns, deadlines, and stakeholders.
- Familiarity with PR tools such as Meltwater, Cision, or similar platforms.
- Experience in agency environment is a strong plus.
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