Digital Marketing Strategist

2 weeks ago


Hyderabad, Telangana, India Sadup Softech Full time

Digital Marketing Specialist

We are seeking a highly skilled Digital Marketing Specialist to lead our online marketing efforts. The ideal candidate will have a deep understanding of current online marketing trends and a passion for delivering results-driven campaigns.

Key Responsibilities:

  • Develop, implement, and manage digital marketing campaigns across various channels (Google Ads, Facebook Ads, Instagram, LinkedIn).
  • Plan and execute all digital marketing, including SEO/SEM, email, social media, and display advertising campaigns.
  • Measure and report on the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
  • Identify trends and insights, and optimize spend and performance based on the insights.
  • Manage content for social media platforms, including creating and curating engaging content.
  • Manage website SEO and optimize content to ensure it ranks highly in search engines.
  • Collaborate with cross-functional teams (content, design, sales) to ensure brand consistency and alignment with marketing goals.
  • Stay up-to-date with digital marketing trends and best practices.

Requirements:

  • Proven experience in a similar Digital Marketing role.
  • In-depth knowledge of different digital marketing channels (SEO, SEM, SMM, PPC, Email Marketing, Display Advertising).
  • Hands-on experience with SEO, Google Analytics, and CRM software.
  • Strong analytical and problem-solving skills with the ability to optimize content and campaigns.
  • Familiarity with web design, HTML, and content management systems.
  • Excellent communication and interpersonal skills.
  • Master's degree in Marketing, Business, or related field preferred.
  • Certifications in Google Ads, SEO, or other relevant areas are a plus.


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