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Senior Web Content Marketing Manager

1 month ago

Gurgaon, Haryana, India Genpact Full time
Job Summary

We are seeking a seasoned Senior Web Content Marketing Manager to lead our automation efforts and drive digital marketing strategies. As part of our marketing team, you will be responsible for overseeing client websites and email programs, collaborating with stakeholders to implement digital marketing plans, and ensuring consistency across client websites and emails.

About the Role
  • Develop and execute digital marketing strategies using content management systems (CMS) like Sitecore and email marketing software (EMS) such as Salesforce Marketing Cloud.
  • Collaborate with marketing managers, technical partners, and vendors to drive digital activation of strategic and recurring outbound campaigns.
  • Work effectively with cross-functional teams to ensure digital marketing materials comply with brand and style guidelines while adhering to regulatory standards.
  • Analyze web analytics to inform tactics and improve the overall value of wealth-related sections of the site.
Requirements
  • Bachelor's degree in a relevant field.
  • Relevant experience in web content management and design, preferably in Sitecore or similar applications.
  • Flexible shift, ability to work independently, and strong leadership skills.
  • Knowledge of HTML, CMS, EMS, Adobe Analytics, Adobe Target, Photoshop, and SQL queries.
What We Offer

A competitive estimated salary range of $80,000-$110,000 per year, based on location and experience. Genpact offers a dynamic work environment, opportunities for growth and development, and a comprehensive benefits package.