Digital Pardot Strategist

4 hours ago


DelhiKarnatakaBangalore, India Timely Find Full time

Job Title: Digital Pardot Strategist

About the Role
We are looking for a skilled Pardot consultant with 4-8 years of experience to join our team at Timely Find. As a Digital Pardot Strategist, you will be responsible for implementing and configuring Pardot solutions, ensuring seamless integration with Salesforce using the Salesforce Connector.

About the Job
This is a remote position that requires a deep understanding of Pardot and Salesforce, with proven experience in delivering marketing automation projects. The ideal candidate will have experience working with the Salesforce Connector, designing and implementing automated campaigns, analyzing and reporting on marketing KPIs, and setting up and managing Salesforce features such as Engagement History and Campaign Influence.

About You
To be successful in this role, you will need to have at least 3 years of hands-on experience with Pardot, including at least three successful Pardot implementations. You will also need to have experience using the Pardot API to integrate third-party systems and a basic understanding of LWC and REST APIs. Familiarity with other marketing automation platforms, such as Salesforce Marketing Cloud, is desirable.

Responsibilities
- Implement and configure Pardot solutions, ensuring seamless integration with Salesforce using the Salesforce Connector.
- Design, implement, and monitor automated campaigns across email and web channels to drive engagement and conversion.
- Analyze and report on marketing KPIs, focusing on email marketing performance and conversion metrics.
- Set up and manage Salesforce features such as Engagement History, Campaign Influence, B2B Marketing Analytics, and the drag-and-drop email builder.
- Manage the Pardot lead qualification process, including grading and scoring, to optimize lead nurturing and conversion.
- Utilize Engagement Studio to set up and maintain effective lead nurturing programs.
- Administer the Pardot ecosystem, ensuring best practices are followed and new features are effectively utilized.
- Use HTML and CSS to create and customize landing pages, forms, and email templates within Pardot.

Requirements
- At least 3 years of hands-on experience with Pardot, including at least three successful Pardot implementations.
- Experience using the Pardot API to integrate third-party systems.
- Basic understanding of LWC and REST APIs.
- Familiarity with other marketing automation platforms, such as Salesforce Marketing Cloud, is desirable.

Salary: $120,000 per year, depending on experience. This salary estimate is based on industry standards and location. We offer a competitive benefits package, including health insurance, retirement plans, and paid time off. If you are passionate about Pardot and Salesforce, we encourage you to apply for this exciting opportunity.



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