Data Analyst | Marketing Analytics Expert

4 days ago


Gurgaon, Haryana, India Absolutdata Full time
About the Role

As a Senior Analyst- MMM at Absolutdata, you will be part of a team working on marketing analytics projects with global clients. The ideal candidate will have hands-on experience in MMM/marketing analytics and be skilled in applying analytical tools and techniques to effectively communicate results to internal and external stakeholders.

Key Responsibilities
  • Participate in marketing analytics projects with global clients, applying analytical tools and techniques to deliver results.
  • Communicate results effectively to various internal and external stakeholders.
  • Understand data quality, identify issues, and suggest solutions.
  • Execute analysis to meet project objectives, ensuring timely and error-free delivery.
  • Escalate issues proactively when required.
  • Manage data, conduct exploratory analysis, and create presentations using tools like Excel, SAS, R, SPSS, and statistical analysis.
  • Ensure compliance with internal processes and suggest improvement initiatives.
  • Provide excellent client service, responding to client requests, seeking feedback, and observing senior colleagues to improve client interactions.
  • Communicate technical findings and issues to stakeholders.
Requirements
  • 1-4 years of experience in analytics, contributing to Regression Models/Segmentation.
  • Bachelor's degree in a numerical field, such as Statistics, Mathematics, Physics, Economics, or Computer Science.
  • Masters in Statistics/Engineering or similar (desired). Strong statistical knowledge and SAS/SQL skills.


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