Digital Marketing Specialist

2 weeks ago


Patna, Bihar, India Champu Full time
About Champu

Champu is a leading provider of custom t-shirts and apparel solutions for corporate events, company outings, and group events. With a strong reputation for timely deliveries and exceptional quality, Champu has established itself as a trusted partner for businesses seeking customized t-shirts and other promotional products.

Job Overview

We are seeking a highly skilled Digital Marketing Executive to join our team. As a key member of our marketing department, you will be responsible for developing and implementing effective digital marketing strategies to promote our products and services.

The ideal candidate will have a strong understanding of digital marketing principles, including SEO, SEM, and social media marketing. You will be responsible for creating and executing campaigns to drive website traffic, generate leads, and increase sales. You will also work closely with our web designers to ensure a seamless user experience and coordinate with our social media marketing manager to optimize our online presence.

Responsibilities
  • Develop and implement digital marketing strategies to achieve business objectives
  • Conduct market research and analyze data to inform marketing decisions
  • Manage and optimize social media campaigns to increase engagement and drive website traffic
  • Collaborate with web designers to ensure a user-friendly website experience
  • Work with the social media marketing manager to develop and execute online advertising campaigns
  • Stay up-to-date with the latest digital marketing trends and best practices
Requirements
  • Bachelor's degree in Marketing, Information Technology, or a related field
  • Proven work experience in digital marketing, preferably in a similar role
  • Exceptional knowledge of digital marketing principles, including SEO, SEM, and social media marketing
  • Experience with ad aiding tools, such as DART and Atlas
  • Knowledge of web analytics tools, such as Google Analytics
  • Excellent written and verbal communication skills
  • Ability to work independently and as part of a team


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