Senior Digital Advertising Strategist

9 hours ago


Solapur, Maharashtra, India beBeeDigitalAdvertising Full time ₹ 8,00,000 - ₹ 12,00,000

Role Summary:

We are seeking a seasoned Digital Advertising Specialist to spearhead our paid advertising initiatives and drive campaign growth. As a key member of our team, you will be responsible for strategizing, executing, and managing campaigns across multiple platforms, including Google Ads and Facebook Ads.

Job Description:
  • Develop and execute comprehensive digital advertising strategies to achieve maximum ROI.
  • Plan, execute, and manage campaigns across Google Ads (Search, Display, YouTube) and Facebook Ads (Meta Business Suite).
  • Develop and manage Affiliate Marketing programs to drive sales and lead generation.
  • Recruit, onboard, and maintain strong relationships with affiliates/partners.
  • Optimize campaigns for CPA, CPC, CTR, ROAS, and conversions.
  • Conduct A/B testing for creatives, ad copies, and landing pages.
  • Monitor campaign performance, prepare reports, and provide actionable insights.
Required Skills & Qualifications:
  • Proven experience in digital advertising or media buying with a focus on PPC campaigns.
  • Strong hands-on experience with Google Ads Manager & Meta Ads Manager.
  • Good understanding of affiliate marketing networks, tracking platforms, and payout models (CPA, CPL, CPS, CPM).
  • Knowledge of Google Analytics, Tag Manager, Pixel tracking, and conversion optimization.
  • Strong analytical skills with experience in campaign reporting.
Perks & Benefits:
  • Competitive salary with performance-based incentives.
  • Growth opportunities in digital advertising and affiliate marketing.
  • Friendly and collaborative work culture.


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