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Content Strategist

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Job Title: Content Strategist

Description:

  • Develop and implement content strategies to drive business growth, engagement, and brand awareness across various digital platforms.
  • Collaborate with internal stakeholders, such as designers and cross-functional teams, to create impactful campaigns and branding materials.
  • Manage social media accounts and engage with influencers to expand the company's reach and reputation.
  • Analyse market trends, consumer behaviour, and competitor activity to inform content decisions and stay ahead of the competition.
  • Contribute to the development of marketing collateral, including logos, packaging design, pamphlets, catalogues, and manuals.

Required Skills and Qualifications:

  • Graduation, a Bachelor's/PG Degree in English/Humanities is preferred.
  • Strong command of the English language with excellent writing skills.
  • Keen observation and understanding of how brands work and connect with their audience.
  • Ability to analyse and appreciate the storytelling and tropes used in advertisements.
  • Prior experience in creative copywriting, content ideation, and production.
  • A portfolio showcasing past work and achievements.

Benefits:

  • Opportunity to work on exciting projects and contribute to the company's growth and success.
  • Collaborative and dynamic work environment with a talented team.
  • Professional development opportunities to enhance your skills and expertise.

Others:

  • Eligible candidates will be contacted for further assessment and interview.
  • The selected candidate will be required to provide a portfolio of their work and attend an interview with the hiring manager.