Content Strategist

1 day ago

Thāne, Maharashtra, India beBeeCopywriter Full time ₹ 90,00,000 - ₹ 1,50,00,000

About the Content Strategist Role:

We are seeking a visionary and skilled leader to drive our content initiatives across multiple platforms.

This role demands a balance of creativity, leadership, and analytical thinking. The ideal candidate will develop high-quality content, mentor junior writers, and ensure all deliverables align with client objectives and brand guidelines while enhancing engagement and visibility.

Key Responsibilities:

  • Develop engaging content across various digital platforms
  • Supervise, motivate, and mentor junior copywriting executives and interns
  • Analyse client briefs in collaboration with the account management team
  • Formulate brand strategies, campaign execution plans, and content calendars aligned with client objectives
  • Generate content for new client pitches, campaign planning, and research
  • Explore new content formats for client pitches, proposals, and potential collaborations
  • Stay updated on emerging trends and insights relevant to client pitches, briefs, and partnerships
  • Produce original, relevant content with efficient turnaround times
  • Coordinate with cross-functional teams to fulfill client requirements
  • Ensure all content meets quality standards and brand guidelines
  • Conduct edits and aesthetic evaluations during pre-production and production stages
  • Develop concepts for influencer collaborations
  • Monitor and analyse the performance of content using analytics tools to optimise future content strategies and campaigns

Key Skills & Competencies:

  • Strong copywriting expertise across advertising, digital, and modern media platforms
  • Proven ability to create impactful short- and long-form content
  • Strong understanding of SEO, digital marketing, and analytics tools
  • Ability to think strategically and creatively under tight deadlines
  • Excellent interpersonal and client-facing communication abilities

Qualifications & Experience:

  • Bachelor's degree in Journalism, Communications, Marketing, or a related field
  • 4+ years of professional copywriting experience, preferably in a marketing/advertising agency environment

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