Marketing Brand Lead

1 week ago

Delhi, Delhi, India beBeeBrand Full time ₹ 12,00,000 - ₹ 20,00,000
Job Title

About the Role

We are seeking a skilled Brand Manager to oversee the development and implementation of our brand strategy, encompassing packaging, campaigns, content, and partnerships.

Responsibilities:

  • Develop and maintain brand positioning, tone, and identity that aligns with our business goals.
  • Lead the creation of packaging, product storytelling, and visual coherence that captivates our target audience.
  • Plan and execute brand and product campaigns that drive engagement and conversion.
  • Manage influencer and brand partnerships that expand our reach and credibility.
  • Collaborate with cross-functional teams to ensure brand consistency across all touchpoints.

You're a Fit If You:

  • Have 2–5 years of experience in brand roles at consumer/lifestyle/D2C brands.
  • Possess strong design/aesthetic judgment that can translate into compelling brand experiences.
  • Can think strategically and execute independently to achieve brand objectives.
  • Are proactive, fast-moving, and detail-obsessed in your approach.
  • Care about building a meaningful brand that resonates with customers.

Key Responsibilities and Deliverables Include:

  • A clear understanding of the target audience's needs and preferences.
  • Development of a comprehensive brand strategy that drives business growth.
  • Creative direction for packaging, product storytelling, and visual coherence.
  • Strategic planning and execution of brand and product campaigns.
  • Management of influencer and brand partnerships that enhance our reputation.
  • Alignment of cross-functional teams to maintain brand consistency.

Why Join Our Team?

We offer a dynamic work environment that fosters creativity, innovation, and collaboration. As a Brand Manager, you will have the opportunity to work on exciting projects that impact our brand's success. If you are passionate about building a meaningful brand that resonates with customers, we encourage you to apply for this role.

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