Digital Content Strategist

13 hours ago


Surat, Gujarat, India beBeeStrategy Full time ₹ 20,00,000 - ₹ 25,00,000

We are seeking an experienced Digital Content Strategist to lead our YouTube content development and create a robust plan for growing a kids' content channel.

Key Responsibilities:
  • YouTubestrategy Development: Develop a comprehensive strategy that focuses on growing a kids' content channel, integrating efforts with Instagram and Facebook as supporting platforms.
  • Content Creation & Management: Lead the scheduling and publishing of content, ensuring it aligns with YouTube's kids' policies and is optimized for algorithm performance.
  • Analytics & Performance Tracking: Analyze performance metrics using YouTube Studio and other third-party tools, providing insights on watch time, retention, engagement, and growth, and adjusting strategies to optimize results.
  • Audience Engagement & Community Building: Monitor comments, interactions, and community engagement across platforms.
  • Collaboration: Work closely with creative teams to produce visually engaging content.
Requirements:
  • Bachelor's degree with at least 7+ years of social media management experience, with a demonstrated ability to grow and manage a YouTube channel (preferably kids) with over 1+ million subscribers.
  • Expertise in algorithms, trends, and best practices for YouTube, Instagram, and Facebook.
  • Experience with social media management tools and analytics platforms.


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