Director of Business Intelligence

7 hours ago

Varanasi, Uttar Pradesh, India beBeeAnalytics Full time ₹ 80,00,000 - ₹ 1,20,00,000

Overview of the Role:

We're seeking a strategic leader to spearhead our analytics function, driving data-driven insights that inform business decisions.

This is a high-impact leadership position responsible for building and scaling a data-driven culture, enabling informed decision-making, and aligning analytics with business goals.

The ideal candidate will work cross-functionally with product, marketing, sales, finance, and engineering teams to deliver actionable insights, improve operational efficiency, and support long-term growth.

  • Develop and execute performance marketing strategies across various digital channels to drive customer acquisition and revenue growth.
  • Build, lead, and mentor a high-performing analytics team, including data analysts, BI engineers, and data scientists.
  • Define team structure, roles, and responsibilities to align with business priorities.
  • Lead the creation and management of paid campaigns across multiple platforms, ensuring alignment with business objectives and key performance indicators (KPIs).
  • Work closely with product, marketing, sales, finance, and operations to align analytics with business needs.
  • Analyze campaign performance and continuously optimize bids, targeting, creatives, and messaging to ensure maximum ROI.
  • Monitor and manage daily, weekly, and monthly performance reports, ensuring campaigns stay on track and meet performance goals.
  • Collaborate with engineering and data teams to ensure data quality, consistency, and scalability of analytics infrastructure (e.g., data warehouse, ETL pipelines, BI tools).
  • Conduct A/B testing and experimentation to optimize landing pages, ad creatives, and overall campaign performance.
  • Drive growth initiatives through retargeting, CRM-based campaigns, and advanced segmentation strategies.
Required Skills and Qualifications:
  • 8 - 10 years of experience in analytics, business intelligence, or growth roles with at least 4+ years leading analytics teams in a B2B SaaS company.
  • Demonstrate a proven track record of achieving significant ROI from marketing budgets, consistently meeting or exceeding performance targets and KPIs.
  • In-depth knowledge of performance marketing channels, including search (Google, Meta, and other channels).
  • B2B SaaS marketing experience is mandatory, with a proven track record of executing and optimizing performance marketing campaigns in a B2B environment.
  • Strong proficiency with analytics tools (e.g., Looker, Tableau, Mode), SQL, and data modeling concepts.
  • Experience with data warehouses (Snowflake, BigQuery, Redshift) is a plus.
What We're Looking For:

The ideal candidate will have strong leadership skills, be able to build and scale a high-performing analytics team, and have experience with performance marketing channels and analytics tools.

They should also be able to translate complex data into compelling business stories for executives and drive alignment on strategic decisions.

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