Creative Branding Specialist

17 hours ago

GTB Nager, India beBeeDesigner Full time ₹ 10,00,000 - ₹ 15,00,000
Visual Identity Specialist

We are seeking an exceptionally skilled Visual Identity Specialist to join our team. This role requires a deep understanding of visual aesthetics, storytelling, and brand-building principles.

As a key member of our creative team, you will be responsible for developing and executing innovative visual concepts that effectively communicate our brand's message across various touchpoints, including social media, print, digital, and packaging.

The ideal candidate will have a strong portfolio showcasing premium, minimal, and aesthetically pleasing design work, as well as experience in branding, storytelling, and visual identity development.

Key Responsibilities:

  • Develop and execute creative designs for social media posts, ads, website banners, emailers, lookbooks, and packaging.
  • Translate brand vision into consistent visual language across all touchpoints.
  • Work closely with the marketing team to design high-converting ad creatives and engaging Instagram content.
  • Support campaign launches with fresh, trend-driven yet premium visual concepts.
  • Collaborate on brand identity projects (typography, color palette, guidelines, mascot, mood boards, etc.).
  • Create festival- and occasion-based design themes.
  • Ensure design alignment with our premium and modern positioning.
  • Stay updated with design and branding trends in luxury, fashion, and D2C space.

Requirements:

  • Bachelor's degree/diploma in Design, Fine Arts, or related field.
  • 2–4 years of experience in graphic design, preferably in fashion, luxury, or D2C brands.
  • Strong knowledge of Adobe Creative Suite (Photoshop, Illustrator, InDesign), Canva, and Figma.
  • Experience in branding, storytelling, and visual identity development.
  • A portfolio showcasing premium, minimal, and aesthetic design work.
  • Understanding of social media trends, ad design, and consumer psychology.
  • Bonus: Knowledge of photography, motion graphics, or video editing.

Soft Skills:

  • Strong creative and conceptual thinking.
  • Ability to balance premium aesthetics with performance-driven design.
  • Detail-oriented, self-motivated, and proactive in bringing fresh ideas.
  • Ability to work in a fast-paced D2C brand environment.

Location & Working Hours:

  • Full-time, in-office role (Pitampura, New Delhi).
  • Monday to Saturday, 10 AM – 6 PM.

Why Join Us?

  • Be part of a rapidly growing D2C jewelry brand with huge scale potential.
  • Freedom to experiment and push creative boundaries.
  • Opportunity to shape the visual and branding direction of a premium brand.
  • A collaborative, young, and ambitious team environment.

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