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3 days ago
Drive Results-Oriented Campaigns as a Digital Marketing Specialist
Description:
We are seeking an accomplished marketer to lead high-performing PPC and Paid Social campaigns, leveraging expertise in Google Ads, Meta Ads, and TikTok Ads. Key responsibilities include strategy development, campaign execution, and data-driven decision making.
A successful candidate will possess 5+ years of experience in digital marketing, with a proven track record of scaling large-budget campaigns across multiple markets.
Key Responsibilities:
- Develop and execute PPC and Paid Social strategies that drive measurable ROI.
- Manage significant advertising budgets across platforms, ensuring optimal ad account structures and bidding strategies.
- Analyze campaign performance, identifying areas for improvement and opportunities for growth.
- Collaborate with cross-functional teams to align campaigns with business objectives.
- Stay up-to-date on industry trends, platform innovations, and best practices.
Requirements:
- 5+ years' experience in PPC and Paid Social campaign management.
- Proven success in scaling large-budget, multi-market campaigns.
- Advanced understanding of attribution models, conversion tracking, and optimisation techniques.
- Strong analytical mindset with excellent problem-solving skills.
- Experience in global or international campaign management is a strong advantage.
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