Digital Brand Architect

7 days ago

Delhi, Delhi, India beBeeStrategist Full time ₹ 30,00,000 - ₹ 45,00,000
Job Description

Brand managers spearhead the development and implementation of communication strategies that safeguard brand consistency and drive long-term equity.

  • Key Responsibilities:
  • Define and refine the brand's unique value proposition, messaging framework, and tone of voice.
  • Develop targeted campaign briefs, aligning them with long-term brand objectives.
  • Monitor and maintain brand consistency across product listings, campaigns, partnerships, and customer touchpoints.
  • Analyze market trends, competitor activity, and customer data to inform campaign direction and product innovation.
  • Facilitate collaboration between development, sales, and marketing teams to ensure brand priorities are aligned.
  • Track key performance indicators (KPIs) including brand awareness, recall, preference, engagement, CTR, and conversions.
Key Qualifications
  • 3–5 years of experience in digital content amplification, paid media, or performance marketing.
  • In-depth understanding of content marketing KPIs and digital advertising ecosystems.
  • Proven track record of effectively managing ad budgets and driving measurable growth.
  • Strong analytical skills, with the ability to translate performance data into actionable insights.

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