Music Content Strategist

12 hours ago

Thrissur, Kerala, India beBeeContent Full time ₹ 80,00,000 - ₹ 1,20,00,000

Job Description:

We are seeking an experienced Music Content Strategist to lead our music programming efforts.

The successful candidate will be responsible for developing and implementing a content strategy that showcases the right music, at the right time, to the right audience. This includes defining our overall programming strategy, creating editorial calendars, and ensuring genre/mood/topic coverage aligns with business goals.

Responsibilities:

  • Define the overall programming strategy and develop editorial calendars for playlists, campaigns, seasons, and creator trends.
  • Ensure genre/mood/topic coverage aligns with business goals.
  • Develop and implement content strategies that showcase the right music, at the right time, to the right audience.
  • Lead a team of curators, playlist editors, or content managers.
  • Work closely with Music Acquisition, A&R, Marketing, Product, and Data teams.
  • Guide curation based on content gaps, data insights, or upcoming product features.
  • Understand the needs of our core users — Brands, Businesses & YouTubers.
  • Leverage data and analytics to inform curation decisions.
  • Keep up with content trends on TikTok, YouTube, Instagram, etc., and adjust programming accordingly.

Requirements:

  • 4–6 years of experience in music programming, editorial curation, or content strategy at a music-tech company, DSP, media platform, or similar.
  • Strong understanding of music genres, moods, and social media use cases.
  • Proven ability to lead curation initiatives across multiple genres and formats, with a keen sense of music discovery and audience needs.
  • Comfortable working with data to make content decisions; experience interpreting dashboards or using tools like Mixpanel is a plus.
  • Experience collaborating cross-functionally with product, marketing, A&R, and content operations teams.
  • Excellent communication and project management skills, with the ability to manage timelines, campaigns, and curation calendars.
  • A strong global music sensibility with the ability to spot trends across platforms like TikTok, Instagram, and YouTube.

About Us:

We are a leading provider of music streaming services. Our mission is to provide users with access to the best music content, while providing artists and labels with opportunities to reach new audiences.

What We Offer:

  • A dynamic and supportive work environment.
  • The opportunity to work with a talented team of music professionals.
  • A competitive salary and benefits package.

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