Digital Content Strategist

4 days ago

Thrissur, Kerala, India beBeeContent Full time ₹ 5,40,000
Job Title: Digital Content Strategist

We're seeking a highly skilled and experienced Digital Content Strategist to develop and execute engaging content across various platforms.

About the Role:

This is an exciting opportunity for a creative and strategic thinker to join our team as a Digital Content Strategist. As the primary point of contact for digital content, you'll be responsible for developing and executing engaging content that aligns with our brand objectives.

Key Responsibilities:
  • Develop and execute a monthly content calendar aligned with brand objectives.
  • Ideate and develop content in line with our aesthetic and voice.
  • Write crisp, elevated copy for posts, captions, and campaigns.
  • Monitor and analyze social performance, suggesting improvements based on analytics.
  • Maintain consistent upkeep of all social platforms, including post scheduling, tagging, profile hygiene, and platform-specific requirements.
  • Benchmark against competitors and monitor industry trends.
  • Respond to inquiries and client interactions in a timely and professional manner.
Marketing and Brand Communication:

This role requires close collaboration with our marketing team to execute 360-degree campaigns across digital, in-store, and third-party platforms. You will also liaise with PR partners, stylists, and influencers for collaborations and coverage.

  • Support the marketing head in executing campaigns.
  • Liaise with PR partners, stylists, and influencers.
  • Assist in ideation and execution of event promotions and brand partnerships.
  • Shape brand storytelling across touchpoints through thoughtful messaging.
  • Ensure cohesive brand representation across all touchpoints.
Requirements:
  • 2–4 years of relevant experience in fashion, lifestyle, or luxury brands.
  • Strong writing and copy-editing skills, with a keen eye for detail and tone.
  • Proficiency in Instagram, Pinterest, and analytics tools.
  • Highly organized, deadline-driven, and collaborative.

What We Offer:

We offer a dynamic work environment, opportunities for growth and development, and a competitive salary package.

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