Digital Marketing Manager

4 days ago


Bareilly, Uttar Pradesh, India Emeritus Full time

Emeritus, a leading edtech company, is seeking an experienced Digital Marketing Manager to play a pivotal role in driving revenue growth through performance marketing.

About Emeritus

Emeritus is committed to making high-quality education accessible and affordable worldwide by collaborating with top-tier universities. Our unique model of state-of-the-art technology, curriculum innovation, and hands-on instruction has educated over 250,000 individuals across 80+ countries.

Job Description

We are looking for a skilled Digital Marketing Manager to lead our digital marketing efforts, focusing on overall user growth and working closely with the Business, Creative, and Analytics teams.

The ideal candidate will have experience in performance marketing, managing complexity, and problem-solving with a first-principal approach. They should be highly data-driven, analytically strong, and have excellent communication & presentation skills with great project management expertise.

Key Responsibilities:
  • Define performance marketing strategy across paid search, paid social, and other sponsored publisher channels to deliver on quarterly revenue and CAC targets.
  • Own end-to-end execution, working closely with Business, Creative, and Analytics teams.
  • Navigate cross-functional relationships with Tech, Analytics product & Creative teams to solve problems or up the performance of marketing campaigns.
What's in it for you:

You will be part of a team that is highly performance-driven and at the center of driving revenue growth. You will have opportunities to work on growth marketing strategies along with product, content, and creative teams, and be part of an organization driving innovation in the EdTech industry.



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