
Lead Visual Content Designer
1 day ago
We are seeking a highly skilled Visual Content Creator to lead our digital presence and brand storytelling by creating engaging visual content that drives audience engagement and growth.
- Key Responsibilities:
- Create compelling social media campaigns across platforms using your creativity and expertise.
- Develop high-quality digital and print assets utilizing Canva.
- Design and maintain visual content calendars aligned with marketing campaigns and brand objectives.
- Manage and update company website(s) built on Wix, ensuring fresh, accurate, and optimized content for conversions.
- Collaborate closely with marketing and leadership teams to maintain consistent brand identity across all touchpoints.
- Design high-converting email campaign templates and digital marketing assets.
- Analyze social media performance metrics and refine design strategies based on engagement data.
Requirements:
- Must-Have Skills:
- Canva Expertise: Advanced proficiency in creating professional designs.
- Wix Platform Mastery: Extensive hands-on experience building, managing, and optimizing Wix websites.
- Social Media Design Specialist: Strong portfolio showcasing expertise in creating engaging platform-optimized content.
- Deep understanding of social media trends, platform specifications, and best practices.
- Proven ability to create content aligning with brand voice while maximizing reach and engagement.
- Solid understanding of brand consistency, visual storytelling, and audience psychology.
- Knowledge of SEO, digital marketing funnels, and web analytics.
Preferred Qualifications:
- Experience with video editing and motion graphics for social media.
- Understanding of paid social advertising design requirements.
- Knowledge of influencer marketing and UGC content creation.
- Analytics experience (Google Analytics, social media insights, engagement tracking).
Benefits:
- Full-time position with competitive salary and benefits package.
- Opportunity to shape and scale the company's visual and digital identity from the ground up.
- Creative freedom to experiment with cutting-edge design trends and social strategies.
- Direct impact on brand growth with measurable results and recognition.
- Professional development opportunities and exposure to both design and marketing strategy.
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