Growth Strategist
2 days ago
About the Role:
Pocket FM is seeking a seasoned Growth Strategist to spearhead performance marketing initiatives and drive user acquisition, engagement, and retention. As a key member of our team, you will be responsible for developing and executing innovative growth strategies that align with our company goals.
Key Responsibilities:
- Campaign Optimization: Utilize data-driven insights to track, analyze, and optimize campaigns for maximum ROI.
- Growth Strategy Development: Apply structured problem-solving to design and implement cohesive growth initiatives that drive user engagement.
Requirements:
- Data-Driven Decision Making: Strong ability to leverage data for informed decision-making and performance management.
- Cross-Functional Leadership: Collaborate with Product, Content, and Marketing teams to drive cohesive growth initiatives and optimize the user journey.
- Performance Marketing Experience: Proven experience with paid campaigns on Meta platforms (Facebook/Instagram), driving user growth.
What We Offer:
- Competitive Salary: ₹1,200,000 - ₹1,500,000 per annum, based on experience.
- Opportunities for Growth: Chance to work with a dynamic team and contribute to the success of Pocket FM.
- Flexible Work Arrangements: Remote work options available.
Qualifications:
- Bachelor's Degree: From a Tier-1 institute (MBA preferred).
- 2-3 Years of Experience: In a growth performance marketing role.
How to Apply:
Please submit your resume and a cover letter outlining your qualifications and experience. We look forward to hearing from you
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