Content Creator and Social Media Strategist

19 hours ago


Tirupati, Andhra Pradesh, India beBeeDigital Full time ₹ 40,00,000 - ₹ 75,00,000

We are looking for a Digital Marketing Specialist to join our team.

As a Digital Marketing Specialist, you will be responsible for developing and implementing social media strategies to maximize our online presence.

Your primary focus will be on creating engaging content that resonates with our audience and drives traffic to our platform.

You will work closely with our content team to develop visually appealing content, including graphics, videos, and photos, and post them on our social media handles.

In addition to content creation, you will also track the latest trending content on social media and create posts that are relevant and engaging.

Basic understanding of social media analytics is required to optimize posts and find the right balance to achieve maximum reach and engagement.

You will also help in ideating and creating strategies for YouTube and Facebook videos, and manage promotional campaigns with our partners.

This role requires a creative digital native who is well-versed with major social media platforms, has good writing and communication skills in English, and a keen interest in everything entertainment.

Key responsibilities include:

  • Help plan and execute social media strategy on Facebook, Twitter, and Instagram to maximize our page's reach, traffic, and interactions.
  • Craft captions that hook and engage our audience.
  • Post links, videos, and photos on our social handles on a daily basis.
  • Track the latest trending content on social media and create posts that are relevant and engaging.
  • Basic understanding of social media analytics for optimizing posts to find the right balance and get the maximum reach and engagement.
  • Adhere to the planning/content calendar for social media.
  • Help in ideating and creating strategies for YouTube and Facebook videos.
  • Track competition pages to identify gaps in content strategy.
  • Manage promotional campaigns with our partners.
  • Work with the publishing team to create visually appealing content, and post them on our social handles.

Required skills and qualifications:

  • 1+ years experience with a reputed entertainment publisher (Agency & Brand folks are welcome too).
  • Basic understanding of social media analysis and various tools like Meta analytics, Youtube Studio etc.
  • Basic knowledge of Photoshop and other image/video editing tools.
  • Ability to work in roster based shifts.
  • An understanding of copyright requirements and issues is a must.
  • Ability to work on Google Sheets, Slides, and Docs.
  • Should be flexible to work outside office hours in case of a breaking story or event.
  • Should be a team player and be able to work with cross-functional teams like content team, publishers & video editors.


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