Senior Data Analytics Specialist

3 days ago

Mount Abu, Rajasthan, India beBeeDataDriven Full time ₹ 15,00,000 - ₹ 25,00,000
Job Description:

As a seasoned digital expert, you will be responsible for spearheading the end-to-end analytics setup for our web platform. This role involves designing and implementing a comprehensive measurement framework to ensure accurate data collection and deliver actionable insights that drive business performance and user experience optimization.

  • The ideal candidate will possess a deep understanding of event-based analytics, conversion funnels, and A/B testing methodologies.
  • They will be well-versed in using tools like Google Tag Manager (GTM), Mixpanel, and OneTrust Consent Platform to configure and maintain tracking infrastructure.

Key Responsibilities Include:

  • Designing and implementing a robust tracking and measurement plan aligned with platform architecture and business goals.
  • Configuring and maintaining tracking infrastructure using GTM, Mixpanel, and OneTrust Consent Platform.
  • Defining and implementing event tracking, user flow analysis, and conversion tracking.
  • Building custom Mixpanel dashboards and reports to monitor site performance and key KPIs.
Required Skills and Qualifications:
  • Proven experience in web analytics and tracking implementation.
  • Hands-on expertise with GTM, Mixpanel, and consent management platforms.
  • Strong understanding of event-based analytics, conversion funnels, and A/B testing methodologies.
  • Familiarity with privacy laws and their impact on tracking and data collection.
Benefits:
  • Competitive salary and benefits package
  • Culture focused on talent development with quarterly promotion cycles and company-sponsored higher education and certifications
  • Opportunity to work with cutting-edge technologies
  • Employee engagement initiatives such as project parties, flexible work hours, and Long Service awards
Work Environment:

Our company is dedicated to fostering diversity and inclusion in the workplace. We welcome applications from all qualified individuals, including those with disabilities, and regardless of gender or gender preference.

  • We support hybrid work and flexible hours to fit diverse lifestyles.
  • Our office is accessibility-friendly, with ergonomic setups and assistive technologies to support employees with physical disabilities.

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