Senior Digital Campaign Manager

6 days ago

Mumbai, Maharashtra, India beBeeProgrammatic Full time ₹ 7,50,000 - ₹ 15,00,000
Job Overview:

Dentsu is a global network designed for innovation, helping clients navigate the future of advertising and create new paths to growth in the sustainable economy.

The company operates in over 145 markets worldwide with more than 66,000 dedicated specialists and partners with leading advertisers.

The vision is to be at the forefront of digital transformations that shape society.

Key Responsibilities:
  • Set up, monitor, and optimize programmatic campaigns across platforms like DV360 and DSPs.
  • Execute media plans and ensure timely delivery of campaigns against defined KPIs.
  • Provide regular performance reports, insights, and optimization recommendations to internal teams.
  • Ensure accurate implementation of tracking and audience strategies using MMPs/analytics platforms.
  • Support senior team members in managing client relationships and day-to-day queries.
  • Collaborate with account management, planning, and creative teams to ensure seamless campaign execution.
  • Analyze campaign performance data to identify trends and optimize strategies.
Requirements:
  • Graduate/Postgraduate degree in Marketing, Advertising, Media, Data Analytics, or related fields.
  • 6 months to 1 year of experience in programmatic campaign management.
  • Good knowledge of DV360 and experience with other DSPs.
  • Familiarity with MMPs (e.g., Appsflyer, Adjust), Google Ads / Analytics/reporting tools.
  • Excellent client management and communication skills.

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