
Digital Growth Specialist
16 hours ago
We are seeking a seasoned professional to spearhead our digital growth initiatives through impactful, data-driven marketing strategies. This role demands expertise in both Google Ads and Meta Ads, hands-on e-commerce experience, and proven success in driving ROI.
Primary Responsibilities:- Develop and execute targeted ad campaigns across Google and Meta platforms.
- Drive cost-effectiveness while maintaining strong return on investment.
- Monitor campaign performance and adjust strategies for optimal efficiency.
- Scale customer acquisition and retention through strategic marketing initiatives.
- Experiment with creatives, formats, and audience targeting to unlock growth opportunities.
- Align marketing efforts with business priorities, seasonal pushes, and product launches.
- Collaborate with design, product, and business teams for cohesive marketing campaigns.
- Deliver actionable marketing reports with insights and improvement recommendations.
- Stay up-to-date with emerging trends, tools, and competitor strategies.
Requirements:
- Strong knowledge of Google Ads and Meta Ads.
- Prior e-commerce experience is mandatory.
- Preferred: Candidates from top e-commerce backgrounds.
- Experience managing large-scale budgets is advantageous.
- An analytical mindset with a growth-oriented approach.
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