Influencer Marketing Specialist

2 days ago

Varanasi, Uttar Pradesh, India beBeeMarketing Full time ₹ 15,00,000 - ₹ 25,00,000
Senior Marketing Strategist

We are seeking a highly skilled and experienced Senior Marketing Strategist to join our team.

  • Develop and implement comprehensive marketing strategies:
  • Identify and build lasting relationships with content creators, influencers, and brand partners:
  • Conduct research on industry trends, competitors, and target demographics:
  • Collaborate with the internal marketing team to integrate influencer strategies with broader digital campaigns:
  • Manage communication and coordination with influencers for content deliverables, timelines, and performance tracking:
  • Maintain and update a database of influencers, campaign metrics, and outreach efforts:
  • Support the ideation and execution of innovative campaigns that drive engagement and increase brand visibility:

Key Responsibilities:

  • Monitor campaign performance and generate reports on reach, engagement, and ROI:
  • Stay ahead of digital trends, platform algorithm changes, and influencer marketing best practices:
  • Responsible for servicing the brand by executing campaign strategies and providing support to ensure overall success:

Requirements:

  • A Bachelor's degree in Marketing, Mass Communication, or a related field (preferred but not mandatory):
  • Understanding of premium creators and creator economy:
  • Minimum 6 months to 1 year of relevant experience in Influencer marketing:
  • Strong verbal and written communication skills, with ability to craft compelling pitches:
  • Proficiency in email marketing tools, Microsoft Excel, PowerPoint, and social media platforms:
  • Proven experience in outreach and influencer marketing, even if through internships or freelance projects:
  • Ability to manage multiple campaigns simultaneously with sharp attention to detail:
  • Strong creative sense with confidence to bring new ideas to the table:

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