Digital Media Specialist
4 days ago
Mentors Eduserv is a distinguished organization driven by a noble mission to provide top-notch education to diverse students aspiring for prestigious National Competitive Examinations. With a combination of online, offline, and hybrid approaches, the company aims to make quality education accessible.
The organization has been awarded at several forums for being the No 1 Coaching institute in Bihar & Jharkhand. Over the course of 14 years, Mentors Eduserv has achieved the distinction of having the highest enrolment among coaching institutes. With a robust presence, the company manages 8 strategically located study centres across Patna, along with branches in Bokaro, Daltonganj, Ranchi, Bhagalpur, Saharsa, Gaya, Muzaffarpur and Purnia.
The Digital Media Specialist will play a crucial role in overseeing the day-to-day management of the company's YouTube channel. Key responsibilities include developing strategies to boost subscribers, engagement, and watch time, collaborating with content creators, educators, and the marketing team to plan and execute video content, ensuring consistent branding, messaging, and content quality across all videos, optimising video titles, descriptions, thumbnails, and tags for better reach and visibility, and implementing YouTube SEO best practices to improve video rankings and visibility.
Key requirements for this role include experience in video content planning, scripting, and publishing, strong understanding of YouTube algorithms, analytics, and SEO best practices, proficiency in video optimisation tools such as TubeBuddy, familiarity with basic video editing tools, excellent communication and teamwork skills, and strong analytical and problem-solving abilities.
Mentors Eduserv offers a competitive salary and incentive with opportunity to have fast career progression, unique training to enhance sales skills, excellent environment to work, and job stability.
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