Senior Public Relations Specialist

6 days ago

Nellore, Andhra Pradesh, India beBeeHospitality Full time ₹ 8,00,000 - ₹ 12,00,000
Our company seeks a skilled Senior Public Relations Associate for Hospitality to craft compelling stories and manage media relations.Key Responsibilities
  1. Draft press materials, including press releases, property listing notes, pitch documents, event calendars, guest chef profiles, and media FAQs tailored to hospitality clients.
  2. Briefly outline the role's responsibilities:
  • Media Relations: Develop targeted media lists specific to travel, lifestyle, F&B, and hospitality publications. Manage media invites, handle follow-ups with journalists, bloggers, food critics, and influencers, and conduct in-person media rounds.
  • Event Coordination: Assist with hospitality-centric events including hotel launches, food festivals, staycations, tasting menus, and experiential press previews. Manage logistics, checklists, media kits, and post-event media coverage.
  • Reporting & Analysis: Compile detailed monthly reports including coverage summaries, cost-benefit analysis, and campaign performance metrics. Monitor hospitality trends and client mentions in media.
  • Research Support: Conduct relevant secondary research for new hospitality ventures, tourism trends, concept pitches, and seasonal campaigns.
  • Client Communication: Maintain timely and professional client interactions. Share MoMs within 24 hours, send weekly status updates, and proactively flag media opportunities.
  • Media Opportunity Mapping: Track key hospitality awards, editorial calendars, and influencer collaborations to align with client objectives.
  • Campaign Execution: Manage end-to-end implementation of hospitality PR campaigns, ensuring all deliverables meet quality standards and are delivered on schedule.
Skills and Qualifications
  1. Bachelor's degree in Communications, Public Relations, Journalism, Hospitality Management, or related fields.
  2. Minimum 2-3 years of experience in PR, preferably with clients in hospitality, travel, or lifestyle sectors.
  3. Strong written and verbal communication skills with attention to detail.
  4. Familiarity with hospitality media, influencers, and digital travel trends.
  5. Ability to multitask, manage time efficiently, and work collaboratively in a team.
  6. Proficiency in social media platforms, online press release distribution, and content tools.
  7. Passion for hospitality, storytelling, and brand positioning in a competitive space.

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