Digital Marketing Strategist
2 weeks ago
At Workafella, we're seeking a talented Digital Marketing Strategist to lead our paid search efforts. As the ideal candidate, you'll have 3+ years of experience in SEM/PPC marketing and proficiency in Google Ads, Bing Ads, and Google Analytics.
Key Responsibilities- Develop and manage SEM campaigns across multiple platforms to drive conversions and maximize ROI.
- Conduct thorough keyword research and analysis to identify high-potential opportunities.
- Create compelling ad copy and landing pages that align with our brand messaging and convert users effectively.
- Monitor and analyze campaign performance, providing actionable insights and recommendations for optimization.
- Collaborate with the content team to ensure our SEM strategies are aligned with broader marketing initiatives.
- Stay up-to-date with industry trends, tools, and best practices in search engine marketing.
We're offering a competitive salary of $85,000 per year, along with a comprehensive benefits package that includes health insurance, retirement planning, and paid time off.
Requirements
- Bachelor's degree in Marketing, Business, or a related field.
- Proven track record in SEM/PPC marketing with a focus on conversion rate optimization.
- Excellent analytical skills with the ability to interpret data and make informed decisions.
- Strong communication and collaboration skills with the ability to work effectively with cross-functional teams.
About Us
Workafella is a dynamic coworking space that offers a unique blend of community, flexibility, and innovation. We're committed to fostering a culture of creativity, inclusivity, and growth, and we're looking for like-minded individuals to join our team.
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