Public Relations Strategist

1 day ago

Bengaluru, Karnataka, India beBeeCommunications Full time US$ 1,00,000 - US$ 1,40,000
Job Description:

This role is responsible for crafting and implementing comprehensive public relations strategies to elevate brand presence and thought leadership across EMEA and APAC regions.

  • Develop a multifaceted PR strategy in partnership with regional agencies to drive media coverage and influencer engagement.
  • Establish a robust thought leadership content program, including whitepapers, blogs, and case studies, in collaboration with product, business, and marketing teams.
  • Serve as the primary liaison between organizations and PR agencies to ensure alignment on messaging, campaign execution, and media outreach.
  • Nurture relationships with key media contacts, industry analysts, and influencers to secure coverage and speaking opportunities.
  • Oversee the creation of press releases, media kits, and executive communications tailored for EMEA and APAC audiences.
  • Monitor media trends, competitor activity, and industry developments to inform proactive PR and content strategies.
  • Measure and report on PR and content program effectiveness using analytics to optimize future initiatives.
  • Support crisis communications and reputation management as needed.
Required Skills and Qualifications:

Bachelor's degree in Marketing, Communications, Journalism, or related field.

  • 7+ years of experience in PR, content development, or marketing communications, preferably in technology or B2B sectors.
  • Proven track record of building thought leadership and managing media/influencer relations across different international regions.
  • Innovative mindset that believes in leveraging technology to streamline and scale functions.
  • Strong writing, editing, and storytelling skills, with experience producing executive-level content.
  • Experience working with PR agencies and cross-functional teams in a global environment.
  • Ability to manage multiple projects and deadlines in a fast-paced, dynamic setting.
Benefits:

The ideal candidate will have a proven ability to build relationships with key stakeholders, drive business results through effective communication, and navigate complex global environments.

Others:

Candidates should be able to demonstrate innovative thinking, excellent communication skills, and the ability to thrive in a fast-paced environment.

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