
Customer Experience Strategist
5 days ago
Key Responsibilities Include:
- Creating and executing CRM campaigns across multiple product categories
- Managing daily operational tasks and collaborating with internal stakeholders
- Designing customer engagement experiences across the customer lifecycle
- Partnering with creative, category, product, and analytics teams to drive business growth
- Developing and tracking campaign performance dashboards
- Driving insights and recommendations to inform future strategies
- Overseeing vendor relationships for CRM platforms, ensuring seamless operations and timely issue resolution
Requirements:
- 3–5 years of experience in CRM or lifecycle marketing, preferably in consumer tech or e-commerce
- Strong understanding of segmentation, personalization, and journey mapping concepts
- Analytical mindset with experience in campaign reporting and A/B testing methodologies
- Hands-on knowledge of CRM and attribution tools – Clevertap, MoEngage, Branch, etc.
- Excellent communication and stakeholder management skills
- Ability to thrive in a fast-paced, experiment-driven environment
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