
Senior Marketing Executive
1 day ago
Lead a team to develop and execute integrated marketing campaigns that drive business results.
- Oversee the planning, execution, and analysis of multi-channel campaigns to ensure timely delivery of assets and meet business objectives.
Go-to-Market & Strategic Guidance
- Collaborate with senior leadership to co-develop go-to-market programs, campaign calendars, and content plans that align with business goals.
Content & Communication Expertise
- Leverage expertise in content marketing to lead the development and execution of external content (emailers, social media, microsite updates) and internal communication (success stories, wins, updates).
Analytics & Performance Management
- Analyze campaign performance using CRM and marketing automation tools (e.g., Salesforce, Marketing Cloud) to provide insights and recommendations for future improvement.
Key Requirements & Qualifications
- 7-10 years of experience in B2B marketing roles, particularly in professional services or real estate.
- Strong proficiency in marketing automation, CRM tools, and campaign performance reporting.
- Excellent written and verbal communication skills, including experience in content marketing.
About You
- Bachelor's degree in Marketing, Communications, Business, or related field.
- Proficient in tools such as Salesforce, Marketing Cloud, HubSpot, Google Analytics, LinkedIn Campaign Manager.
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